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Consumer Technical Insight Manager - 国际知名宠物食品公司

Shanghai Permanent RMB650,000 - RMB750,000 per year View Job Description
Lead consumer technical insight activities in China, translating consumer understanding into product design, innovation pipeline and performance evaluation.Act as a key bridge between market, R&D and marketing teams to ensure products meet real consumer expectations and business objectives.
  • Directly shapes product innovation, strategy and portfolio decisions.
  • Work at the intersection of R&D, marketing and consumer science.

About Our Client

Our client is a well-established international consumer goods company with a strong presence across global markets. The business focuses on developing premium nutrition solutions through in-house research, combining scientific expertise with deep understanding of consumer and customer needs. With integrated R&D, manufacturing and brand capabilities, the company continues to invest in innovation and long-term growth in China.

Job Description

1. Innovation & Portfolio DevelopmentCo-develop innovation and renovation pipelines with Marketing and Product Development teams

Contribute to growth planning with consumer-driven recommendations

Facilitate innovation framing sessions and define product development direction

Provide input to portfolio strategy based on consumer research and market insights2. Consumer Insight to Product TranslationTranslate consumer and customer insights into product and pack design attributes

Lead product brief development and consolidate cross-functional inputs

Apply design thinking to accelerate front-end innovation processes

Provide actionable guidance on product attributes grounded in consumer needs3. Consumer Research & TestingDesign and execute consumer learning plans to evaluate product desirability

Define success criteria and research methodologies

Manage external research agencies and ensure quality delivery

Deliver clear, data-driven insights to support business and R&D decisions4. Capability BuildingDevelop and expand local consumer insight knowledge base

Promote good practices in consumer and sensory research methodologies

Build and maintain agile local consumer panels

Collaborate with global R&D and external partners to enhance capabilities5. Product Performance & Palatability TestingPlan and manage in-home product performance testing programs

Oversee consumer panel quality and ensure proper representation

Coordinate testing protocols and ensure timely delivery of results

Track and manage related budgets and program execution

The Successful Applicant

Master's degree or above in Food Science, Sensory Science, Consumer Science, Life Science or related disciplines

8+ years of experience in FMCG, preferably within R&D or Consumer Science

Strong expertise in consumer research methodologies and their application in product development

Hands-on experience with statistical tools (e.g., SPSS, SAS, Minitab)

Strong stakeholder management and communication skills

Fluent in English and Chinese

What's on Offer

Competitive salary .

Performance-based bonuses.

A supportive and collaborative work environment in Shanghai.

Comprehensive benefits package and career development opportunities.

Contact
Chris Qu
Quote job ref
JN-062026-7041089
Phone number
+86 21 6035 3502

Job summary

Function
Engineering & Manufacturing
Specialisation
Engineering Design, R&D and NPI
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Shanghai
Contract type
Permanent
Consultant name
Chris Qu
Consultant phone
+86 21 6035 3502
Job Reference
JN-062026-7041089

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.