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全面负责公司在国内市场的线上 + 线下全渠道营销体系的战略规划、体系搭建、运营管理及业务增长。覆盖传统分销、KA 线下零售、电商渠道(含平台、内容电商)、新零售及 O2O 场景。通过统一规划、策略协同和资源整合,打造高效、可持续的全渠道打法,提升市场份额、渠道深度与品牌影响力,并对渠道业务结果负责。
The Trade Marketing Manager bridges the gap between brand marketing and sales by ensuring marketing strategies are effectively executed across distribution and retail (workshop) channels. This role drives demand generation and brand preference at the trade level by ensuring visibility, promotion, and engagement within distributors and workshops.
The role focuses on China's crude oil and refinery landscape as well as petcoke‑consuming industries, converting market insights into practical commercial inputs for traders and senior management. This position sits at the intersection of market research, commercial activities, and trading execution, rather than a purely academic or data‑reporting role.
To oversee the China sales team in driving market position, achieving sales targets, advancing business model innovation and transformation, and exploring new sectors as pathfinders to deliver both current and future growth in China.Accountable for both the sales team and core functions to enable end-to-end alignment and deliver integrated CVP to customers.
工作职责:负责大数据分析咨询业务的售前客户需求沟通和理解,熟悉企业经营方式,深刻理解企业营销、销售、产研、财务、售后等至少两个以上领域,基于公司的大数据/AI产品和服务为客户定制解决方案
Lead overseas business development and partnership execution to drive the company's international expansion.
作为一名客户经理,您将负责在包装行业中推动销售增长,维护和发展客户关系。此职位位于苏州,旨在通过有效的销售策略实现业务目标。
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