品牌负责人 - 新消费水饮

Chongqing Permanent RMB500,000 - RMB650,000 per year View Job Description
你将作为核心业务单元负责人,全面负责品牌战略规划、产品线经营发展及全渠道增长,深度参与业务决策与资源整合,是公司重点关注的战略岗位。
  • 高速成长的新消费平台
  • 操盘核心业务,影响品牌增长

About Our Client

快速增长的新消费水饮品牌

Job Description

  • 结合市场趋势与品牌战略,制定中长期发展规划及年度经营策略;
  • 统筹产品、品牌、供应链、渠道及用户运营等环节,推动业务增长;
  • 深入洞察消费者需求,打造具有行业影响力的消费场景与品牌心智;
  • 推动线上线下全渠道生意拓展,提升渠道渗透率与终端动销效率;
  • 协调跨部门资源,建立高效协同机制,确保业务目标达成。

The Successful Applicant

  • 本科及以上学历;
  • 5-10年以上快消品、水饮或相关消费行业,具备大众渠道、餐饮渠道或礼赠场景运营经验;
  • 具备独立负责品牌、产品线或业务单元经营管理经验;
  • 对品牌建设、消费者洞察及渠道运营有成熟方法论;
  • 具备优秀的商业思维、沟通协调能力及结果导向意识。

What's on Offer

  • 加入行业知名的新消费品牌平台,参与下一阶段增长与创新。
  • 担任关键岗位,拥有业务决策权与跨部门资源整合机会。
  • 与优秀团队共事,获得快速成长和长期职业发展空间。
Contact
Florence Wang
Quote job ref
JN-082026-7090565
Phone number
+86 21 6035 3690

Job summary

Function
Marketing
Specialisation
Marketing/Director/VP
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Chongqing
Contract type
Permanent
Consultant name
Florence Wang
Consultant phone
+86 21 6035 3690
Job Reference
JN-082026-7090565

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.