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The Trade Marketing Manager bridges the gap between brand marketing and sales by ensuring marketing strategies are effectively executed across distribution and retail (workshop) channels. This role drives demand generation and brand preference at the trade level by ensuring visibility, promotion, and engagement within distributors and workshops.
全面负责公司在国内市场的线上 + 线下全渠道营销体系的战略规划、体系搭建、运营管理及业务增长。覆盖传统分销、KA 线下零售、电商渠道（含平台、内容电商）、新零售及 O2O 场景。通过统一规划、策略协同和资源整合，打造高效、可持续的全渠道打法，提升市场份额、渠道深度与品牌影响力，并对渠道业务结果负责。
The APAC Associate Marketing Director will lead the strategy and marketing plans and manages a portfolio of brands to deliver significant growth and financial contribution to the business. This role manages 1 direct report also located in Shanghai.
The Head of Key Account Management will oversee the sales strategy and strengthen relationships with key clients within the transport and distribution industry.This role is based in Shanghai and requires leadership and account management expertise to drive business growth.
带领团队在中国市场取得显著成绩，通过精准的市场定位和高效的销售策略，推动公司产品在材料行业的广泛应用
Responsible for Trade Marketing
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