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To support the business in achieving its strategic initiatives and targets (sales & financial). Help to develop and maintain China market strategies (positioning, pricing & profitability, growth) for the product ranges with a focus on product, market and customer needs. Be the central coordinator for key customer relationships.
作为公司的产品线BD经理, 主要负责开发海外生态建设, 构建产品线的新商业生态模式
直接汇报给集团品牌总监,根据公司的市场发展战略及公司品牌定位,主要负责文案撰写:包括官网文案、官微、官博、线下宣传文案(如店面展示及媒体的位置、商务流程沟通和内容展示等)、对外公关稿件等;品牌推广活动:包括活动策划、组织及落地(有供应商);负责行业主流媒体对接及维护工作。
根据业务整体战略发展需要,制定中长期营销战略和产品品牌战略规划并组织实施,优化产品结构,提升市占率。制定各产品品牌及媒介策略,提高品牌知名度和美誉度。
- 我的客户是一家大型央国企背景的全方位提供人力资源服务的企业,目前已上市;- 我们想寻找一位大客户销售总监,专注做大客户的销售和维护;希望您之前有大客户的人力外包服务经验(行业包括但不限于:互联网、高端制造、汽车、医疗养老、新能源等)
- 作为智慧城市方向的大客户销售总监,直接向公司副总裁汇报- 希望候选人拥有丰富的政府/央国企的客户资源,且有智慧城市相关项目的落地和操盘经验
Develop and manage international channels in the Canadian market, targeting B2B clients and nurturing relationships with existing agency clients to deepen our reach in overseas sales channels.