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负责整体品牌调性和创意
-根据公司发展战略和市场趋势,合理分配资源,制定品牌发展计划以及营销策略-提供专业的品牌化客户体验在企业内部落地的方案,支持客服团队的转型和成长
Working as a Marketing Assistant who is responsible for wechat public account operation and office daily operation at a global steady-growing PE firm.
市场一号位
Global retail company is now hiring a digital marketing ITBP, responsible for digital campaign IT consulting and governance. If you like an open, transparent, and collaborative environment, welcome to join this company!
根据公司营销策略,负责公司全盘营销活动的策划,组织以及实施
Contribute to national business growth through the retail marketing and community strategy and execution
This role is responsible for producing engaging, clear text for different advertising channels such as web contents, social media, brochures, press releases print ads and catalogs etc. The duties include researching keywords, producing interesting written content, and proofreading work for accuracy and quality.
As part of the China Communications and PR team, this role reports directly to the Senior Manager, China Communications and PR, and will act as a strategic partner to internal stakeholders
helping businesses scale ideas, communities and solutions for global business impact. We do this by curating and developing influential trade and consumer events for key industries and sectors, connecting people, global marketplaces and networks for sustainable growth.
1、制定总体海外市场发展战略以及海外市场发展目标;拓展公司的市场策略,把握公司在行业中的发展方向,完成公司在行业中的市场定位,及时提供市场反馈;2、制定和实施年度海外市场推广计划和产品计划,协助营销中心制定业务计划,配合市场推广业务计划;
1.负责公司品牌私域流量运营体系搭建,制定私域流量运营策略,包含裂变.拉新.留存.促活.转化;2.负责用户增长工具及会员路径.活动内容设计,整合内外资源,为私域流量获得精准流量增长,将流量变现;
1、结合公司战略目标与行业趋势,制定品牌战略规划及市场推广方案,进行品牌文化建设,负责品牌调性整体把控,推动建设品牌项的资源积累;2、负责海外品牌运营,新媒体全矩阵管理及产出把控;统筹官网、官博、短视频等第三方平台的选题、撰写、营销等日常运营,不断提升品牌影响力;
具备5年或以上产品企划工作经验,对行业发展趋势、竞争环境有强洞察能力;熟悉产品从立项到开发上市的全过程,包括前期市场调研、需求洞察和后期产品优化管理、产品组合策略制定等