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根据公司产品线,独立制定相关产品及产品线推广计划,分配推广的预算及执行计划;负责新品上市及整合营销方案策划,执行,并分析复盘效果,输出分析报告
1.对北美市场熟悉,从用户及消费者的交互出发,深度挖掘产品特点,深度参与产品策划、销售策划、营销策划;2. 对产品开发到上市营销全链路具有多个0-1 的成功经验,并且能对团队进行统一的工作规划及管理工作;
Develop 5 year brand strategy in China Market
本土餐饮公司寻找市场总监
Top外资公司寻找市场经理,负责品牌形象打造升级以及渠道生意增长
* Orchestrate and supervise the product's launches and push growth within the APAC portfolio* Coordinate the communication with regional offices of licensed Brands, explore possible channels to enhance business development for assigned brands* Convey brand positioning and promotional messages to Sales team through comprehensive marketing mix, conduct training to distribution partners in the region
我们的客户与国际知名IP合作,提供丰富的社交媒体资源,和良好的工作氛围
The product manager works closely with all in- and external stakeholders to provide profitable growth and increase market share. The Product Manager reports to the Director of Marketing APAC/EMEA, in matrix with the local Marketing & Sales Director APAC.
The Marketing Director is responsible to drive the development and execution of marketing bundles and brand plans to build the brand awareness, desirability and convert consumer engagement & sales in long-run vision.
Develop and execute the company's growth marketing strategy, including demand generation, customer advocacy, and sales enablement programs to meet revenue targets.Build and execute marketing plans for all product lines, including branding, growth marketing, sales support, and media strategies. Provide mentorship and management scale and optimize revenue-generating programs.
Partners with Sales and Business stakeholders in the development of the annual promotion strategies by channels and action plans to achieve defined sales target.
Develop New GTM partners, continuously developing partner management policies and process, manage Partner life cycle and use digital tools to optimize Partners' experience and the efficiency doing business.
Product Marketing Owner
根据科技集团的整体战略,进行市场战略的规划与制定。包括对公司的市场定位、目标市场和竞争对手进行深入分析,从而制定出符合公司战略的市场战略和目标。需要负责品牌定位、品牌策略的制定,以及监督品牌形象的宣传和推广,包括广告、公关活动等。需要监测市场反馈,及时调整品牌策略,确保公司品牌的 独特性和竞争力。
Contributes to the revenue and profitability targets for the segment by defining and executing in the region the (sub) segment strategy (including elements such as Go To Market models, Innovation, winning value proposition, product offer, specification and approvals, and related communication tactics) and activating local sales teams providing guidance with proper training and sales pipeline management review.
负责产品在海外市场(美国/东南亚/欧洲/拉美/俄罗斯)营销的战略规划:
头部消费性食品公司寻找市场经理
China Marketing Director is responsible for China sustainable and profitable business growth strategy of core turbo and breakthrough business. Lead Strategic Planning process (STRAP) to define and also responsible of the tracking of the execution of STRAP cross functional action plan.
Reporting to the Head of Marketing, the Marketing Manager will collaborate will develop and implement marketing strategies and key messages towards the target audience