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This role acts as a strategic communications business partner to the deployed business unit leadership and teams.
As a PR Director, you will be contributing to company overall branding build up, media management, crisis management and internal communication.
我的客户是一家专注于诱导多能干细胞(iPSC)新药研发与临床转化的创新公司,由多名全球知名干细胞科学家和国家重点研究项目负责人共同创建。致力于打造中国本土的国际化iPSC新药研发公司,旨在为多种尚未攻克的重大疾病提供全新的细胞治疗方案。现在正在为他们招聘公共关系(高级)经理一职。
我的客户是一家本土创新药企业,通过创新型纳米制剂研发技术,致力于心血管、肿瘤和免疫等领域的靶向诊疗。目前正在为他们的政府事务部招聘政府事务经理。
我的客户是一家专注于新药物和新疫苗开发的外资企业,产品遍及全球市场。目前为他们的疫苗产品线招聘中央政府事务高级经理。
我的客户是一家上市集团公司,始建于1985年,集药品研发、生产及销售为一体的国内著名药品生产企业,主要研发中成药、化学药及生物制品。目前公司产值达到30多亿,产品已销往全球。目前正在为他们的市场准入部招聘区域准入经理。
我的客户是一家大健康领域头部企业,于1995年成立,目前业务已经遍布全国31个省区,致力于为消费者提供健康积极、充满活力的美好生活。目前正在为他们主品牌寻找媒介(助理)经理。
-稳定500强外企平台,长期续签-全球前沿的医疗科技公司,行业领军
制定年度公关计划、政府项目申报计划,并做好年度成本预算及组织实施,保证计划落地与政府部门、半官方机构、高层决策人士、行业组织、媒体等相关部门保持良好互动、合作关系
It delivers a digital experience centered around our consumers and customers. The aspiration is to define and build a consistent digital strategy, plans and capabilities, seamless experience across all omni-channel touchpoints, so that to enhance consumer brand awareness, consideration, consultation and customer digital experiences and brand adoption in the market
To create and maximize value and potential for designated category in professional channel by developing, planning and implementing marketing strategy and promotional tactics that aligned with the Brand Strategy to achieve targeted sales growth and market share growth
直接汇报给集团品牌总监,根据公司的市场发展战略及公司品牌定位,主要负责文案撰写:包括官网文案、官微、官博、线下宣传文案(如店面展示及媒体的位置、商务流程沟通和内容展示等)、对外公关稿件等;品牌推广活动:包括活动策划、组织及落地(有供应商);负责行业主流媒体对接及维护工作。
危机公关舆情管理
Analyze protfolio performace along key metrics, draw implications and develop recommendations based on key market trends.Work closely with the local sales/R&D team to ensure relevant market strategy implementatiln and necessary solutions are delivered with excellence to the market.