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全面负责公司品牌营销管理并直接对品牌升级负责
作为公司整体技术的负责人,向CEO汇报,负责整体技术的发展和团队的建设,对内对外的发声。
根据公司发展战略,制定品牌发展策略和规划,包括行业和竞争对手分析,市场和用户研究,定期对品牌定位和核心用户利益点梳理;
作为高管EA,负责高管日常行政工作以及支持业务工作。
作为企业战略专家,负责帮助企业落地战略工作。
协调并监督各个项目组的项目执行进展和成本控制情况负责安排部门项目周会并跟进周会中提及的各项目问题解决进展
Project Manager - Global Famous FMCG Brand
Apply Design Thinking methodology to identify digital transformation opportunity & co-create solution.
* Orchestrate and supervise the product's launches and push growth within the APAC portfolio* Coordinate the communication with regional offices of licensed Brands, explore possible channels to enhance business development for assigned brands* Convey brand positioning and promotional messages to Sales team through comprehensive marketing mix, conduct training to distribution partners in the region