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1、基于公司整体战略目标,制定市场及营销目标和战略,并组织实施;建立品牌文化和定位,完善品牌管理体系,实现品牌推广、消费引导,推进公司营销目标达成;2、根据品牌发展规划,制定年度总体产品市场开发方案及发展规划,制定新品总体推广策略,新品上市活动执行落地和上线后数据收集;
1. 根据公司策略,指定年度采购目标并实施,达成年度采购计划及成本管理目标;2. 设计优化采购管理流程,引进先进的管理方法和系统,建立工作规范,标准和流程,并组织实施;
1. 根据每年公司制定的策略,指定年度采购目标并实施,达成年度采购计划及成本管理目标;2. 设计优化采购管理流程并且监控更新,引进先进的管理方法和系统,建立工作规范,标准和流程,并组织实施;
Responsible for the sourcing &supply for all markets from a diverse supply market. Inclusive of final negotiations, contracting and all supplier selection decisions.Developing strategy and directing a team of Managers/Sourcing & Supply Executives.
As General Manager, this person will be responsible for building up 3-5 years brand and channel development strategy.
Acting as General Manager of the Brand is responsible for overseeing all aspects of the brand's operations, including strategic planning, financial management, product development, marketing, sales, and customer service.
Manage and develop the JD channel strategy for the brand from 0-1, aiming to achieve sales targets and expand market share
Set up company SCM policy.According to company global sourcing strategy, develop effective suppliers.Build up effective supplier audit and management system.
you will be responsible for developing and executing the merchandising strategy to drive sales, maximize profitability, and enhance the overall customer experience. You will lead a team of talented merchandisers and collaborate cross-functionally with design, marketing, and sales teams to achieve business objectives.
根据科技集团的整体战略,进行市场战略的规划与制定。包括对公司的市场定位、目标市场和竞争对手进行深入分析,从而制定出符合公司战略的市场战略和目标。需要负责品牌定位、品牌策略的制定,以及监督品牌形象的宣传和推广,包括广告、公关活动等。需要监测市场反馈,及时调整品牌策略,确保公司品牌的 独特性和竞争力。
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