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The role will be responsible for managing marketing team, lead generation and ecosystem building.
根据公司产品线,独立制定相关产品及产品线推广计划,分配推广的预算及执行计划;负责新品上市及整合营销方案策划,执行,并分析复盘效果,输出分析报告
1. 负责公司政府项目的沟通和对接,维护政府项目进度,搭建有效沟通渠道;2. 负责组织实施各种政府沟通活动,组织参与相关政府活动;3. 提升公司在政府的认知度及美誉度,整合协调公司内部资源,获取政府认可及政策支持。
1. 参与并协助完成企业各类战略的制定、执行和结果跟踪,包括但不限于增长战略、产品战略、市场战略、运营计划等;2. 支持建立战略管理体系,对外部战略发展动态进行实时监测,对内部战略实施效果进行阶段性评估及归纳总结反馈,为公司管理层提供决策支持,进行战略纠偏;
Develop and execute the company's growth marketing strategy, including demand generation, customer advocacy, and sales enablement programs to meet revenue targets.Build and execute marketing plans for all product lines, including branding, growth marketing, sales support, and media strategies. Provide mentorship and management scale and optimize revenue-generating programs.
1.Formulate the company's commercialization strategy, including market positioning, product pricing, sales channels, sales objectives, sales plans, etc., to achieve the company's business objectives of high efficiency, high quality, sustainable growth and Profit maximization.2. Collaborate closely with product development and customer success teams, participate in product design, development, and improvement work, and ensure that products can meet market demand. At the same time, develop a product promotion plan, including marketing activities, advertising, etc., to increase product awareness and sales volume.3. Improve the talent density and sales management level of the sales team, and create a sales iron army that can fight tough battles, win battles, and produce a large number of talents.
品牌创意
responsible for driving the growth of his/her responsible product lines or functions within an organisation and ensure all aspects of its marketing and multi function match.
负责行业动态收集整理与分析和产品策略的制定(包括市场调研、行业竞争对手、产品功能与用户体验设计,产品版本计划等);为公司决策层及产品策略提供依据。
人选将负责集团两块核心业务的品牌传播和品牌建设,直接汇报给公司董事长。
大平台背景,发展前景好极具前景的赛道
搭建C端产品,维系日常运营管理并指导团队成员日常工作引流、运营、转化变成C端的终端销售
作为集团层面的首席品牌官,你将于CEO和集团经营管理层有非常密切的沟通与合作,代表CEO就企业形象、品牌以及文化进行内外部沟通。
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