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Develop and Implement Asia strategy, supporting deep-dive segment cross functional & regional action plans.
Lead collaboration project, sourcing and building relationship with potential partner
This role develop and implement strategies and plans in brand marketing to support the brand development and business growth, as well as lead the brand to go digital.
Contributes to the revenue and profitability targets for the segment by defining and executing in the region the (sub) segment strategy (including elements such as Go To Market models, Innovation, winning value proposition, product offer, specification and approvals, and related communication tactics) and activating local sales teams providing guidance with proper training and sales pipeline management review.
Responsible for overseeing the development and execution of strategic marketing plans in the Region
An iconic, British lifestyle brand is looking for a Head of Marketing, in what is a business critical ole and will be part of the senior APAC leadership team.
The main objectives are to increase the revenues of the Greater China and maximize our visibility intargeted markets. Through increased marketing activities we will maximize the penetration into ourexisting customer base, as well as new name targeted customers. Developing professional and trustingrelationships with our customers is tantamount to our growth and success.
1. Define and execute the positioning and promotion activities planning2. Develop content and (digital) tools & platforms3. Drive improvement and conversion through trends and performance analyses
Serve as a critical function within the Global marketing organization. REsponsibile for providing the business a regional market-based view assessment that informs the business in the areas of; customer segmentation-targeting-positioning , macro and microeconomics that drive customer and consumer, and competitor behavior, and an understanding of competitive dynamics in each market.
制定活动和项目战略规划并实施
To create and maximize value and potential for designated category in professional channel by developing, planning and implementing marketing strategy and promotional tactics that aligned with the Brand Strategy to achieve targeted sales growth and market share growth
Analyze protfolio performace along key metrics, draw implications and develop recommendations based on key market trends.Work closely with the local sales/R&D team to ensure relevant market strategy implementatiln and necessary solutions are delivered with excellence to the market.
This role is responsible for the development of branding and marketing strategy for responsible brand in China market. The role will localized the adaption and follow brand guideline and assets, work with regional team closely.
This role will be responsible for creating solutions for retail channels and customer experience
Responsibility for developing and executing the long-term market strategy for the assigned market(s) globally. Development of value propositions, segmentation, pricing strategy and value chain analysis. Identification of geographical and segment participation strategies and channel strategies.
Working in close collaboration with Sales, Field Application and Product Management Teams, The Scientific Marketing Manager contributes to revenue growth in the China market by engaging customers throughout the buyer's journey through development of creative and effective marketing strategies and campaigns, and by providing leadership, mentorship and training to a team of Scientific Marketing Specialists and Coordinators.
作为功率器件和功率模块的产品负责人,面向全球全行业客户,包括汽车,工业,家电,新能源。
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
- Maintain a thorough understanding of brands, sales objectives and strategies and provide continuous feedback/input to Brand management and brand marketing team- Communicates brand strategies, objectives, and marketing programs to sales- Adapt local trade-plans guidelines per distribution channel
This position will contribute to the growing success by strengthening digital marketing communication and driving brand interest & engagement.
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