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负责全渠道的市场推广工作,能够管理生意
与平台销售运营、数字化团队合作,根据平台实际运营情况建立并完善消费者获取、互动和维护的工具
该职位负责全渠道营销,制定渠道策略以及进行渠道管理
Led the channel activation team to support short and long term channel strategy development and execution.Define all channel trade marketing activities (sell-in/sell-out activity) based on the product marketing, brand and trade marketing strategy
该职位负责品牌进驻海外市场的推广,品牌搭建,品牌策略与销售
Our client is a renowned FMCG company with a long history and a strong product portfolio in the F&B space. They are looking for strong commercial professional to join them in this dynamic role.
This role requires a strong passion for company's vision and principles, along with a demonstrated track record in executive communications, multimedia communications strategy, creative content development, and building relationships with various stakeholders throughout the organization.
Develops, implements and manages Corporate Communications (CC) activities, with close cooperation the HQ Corporate Communications (CC) teams. Drive region CC department for local events and promotion activities, including exhibitions, technical seminars, distribution conference, publications, etc. Drive featured local platform / tool like WeChat, Baidu to enhance promotion activities. Local media relationship maintenance
依据品牌发展规划,策划、制定品牌活动方案,准确、高效、高品质的实施执行,以确保水井坊通过线下活动的方式,树立品牌形象、建立高品质的线下触点,搭建出良好的品牌体验、宣传平台,培育及促进目标消费者对品牌及产品的认知度、好感度、推荐度、忠诚度。
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