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This role is responsible for the development of branding and marketing strategy for responsible brand in China market. The role will localized the adaption and follow brand guideline and assets, work with regional team closely.
全面负责公司品牌营销管理并直接对品牌升级负责
lead our marketing team in our next phase of growth
负责全面计划、安排、管理市场部工作包含组织展会,品鉴会; 负责制定年度推广计划,领导实施有突破性的消费者计划(包括线上,线下和通路市场的计划)
It delivers a digital experience centered around our consumers and customers. The aspiration is to define and build a consistent digital strategy, plans and capabilities, seamless experience across all omni-channel touchpoints, so that to enhance consumer brand awareness, consideration, consultation and customer digital experiences and brand adoption in the market
Trade Marketing负责人岗位,发展空间大
This role will work for global leading consumer group with well known brand awareness across the globe. This role will lead overall BU development as P&L Owner.
根据营销战略做市场分析,了解目标消费者分布情况等,通过调研描述目标消费者的画像和典型的消费者决策路径
直接向集团董事长汇报工作,负责整体贸易管理工作,包括但不仅限于原材料采购、出口贸易、国内全业态产品销售及产品品牌整体策略和规划管理,对集团业务指标达成、增长、业务的健康及可持续发展负责。
直接向老板汇报期权激励
该职位直接跟CEO汇报,主要负责公司自有品牌在海外市场线下所有的业务,包括但不局限于策略制定,团队搭建,渠道开拓等。
对日韩市场进行充分调研与分析,研究市场及竞品发展状况,定期进行市场预测及情报分析,为公司决策提供依据,参与产品规划及GTM策略制定;
负责制定中长期市场战略规划、营销战略规划及年度实施计划,并负责监督、控制实施;负责整合营销,整合公司产品和服务,优化包装,组织拟订各种营销策划和策略方案,与相关部门的工作配合与对接。
该职位全面负责公司的市场营销工作,带领几十人团队,打造品牌的知名度和影响力。
根据公司整体发展目标, 负责公司品牌及产品在北美市场的整合营销推广,制定中长期品牌发展规划;根据公司阶段性战略目标,负责制定区市场战略、品牌战略、推广计划,把控相应预算。
The incumbent is responsible for the managing the company's marketing strategies planning and implementation, as well as overall branding and image.
Cover overall commercial finance
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