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负责制定品牌全年营销策略和月度计划,并且负责重要营销计划的执行
As Creative Lead you are part of a diverse Marketing team that collaborates across roles to reach shared goals
Core focus will be to turn brand strategies into impactful creative strategies and executions across the portfolio and geographies.
This role will facilitate and support the development of long-term strategies for each function and operation unit across the Sauce Group globally, roll out the strategic planning platform, promote the improvement in sales and operation efficiency and ensure the adequate allocation of resources
Contributes to the revenue and profitability targets for the segment by defining and executing in the region the (sub) segment strategy (including elements such as Go To Market models, Innovation, winning value proposition, product offer, specification and approvals, and related communication tactics) and activating local sales teams providing guidance with proper training and sales pipeline management review.
To create and maximize value and potential for designated category in professional channel by developing, planning and implementing marketing strategy and promotional tactics that aligned with the Brand Strategy to achieve targeted sales growth and market share growth
It delivers a digital experience centered around our consumers and customers. The aspiration is to define and build a consistent digital strategy, plans and capabilities, seamless experience across all omni-channel touchpoints, so that to enhance consumer brand awareness, consideration, consultation and customer digital experiences and brand adoption in the market
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