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Working in close collaboration with Sales, Field Application and Product Management Teams, The Scientific Marketing Manager contributes to revenue growth in the China market by engaging customers throughout the buyer's journey through development of creative and effective marketing strategies and campaigns, and by providing leadership, mentorship and training to a team of Scientific Marketing Specialists and Coordinators.
It delivers a digital experience centered around our consumers and customers. The aspiration is to define and build a consistent digital strategy, plans and capabilities, seamless experience across all omni-channel touchpoints, so that to enhance consumer brand awareness, consideration, consultation and customer digital experiences and brand adoption in the market
To create and maximize value and potential for designated category in professional channel by developing, planning and implementing marketing strategy and promotional tactics that aligned with the Brand Strategy to achieve targeted sales growth and market share growth
Reporting to the Group Chief strategy officer, this role has a primary focus on China strategy development, strategy execution and business development.
汇报给战略1号位,为公司制定并落地战略以及成本转型。
Represent the brand as a whole in CN
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