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Develop 5 year brand strategy in China Market
Responsible for overall marketing, especially event for the brand
市场品牌负责人
You will be working closely with EC, Retail, PR, Creative, Social team, RBE to develop clear, efficient content creation process, guidelines, performance results tracking system to allow social editorial team to effectively deliver content with good quality, engagement and ROI.
As part of the China Communications and PR team, this role reports directly to the Senior Manager, China Communications and PR, and will act as a strategic partner to internal stakeholders
1、负责海外新产品上市的整体营销方案与落地;2、对海外产品进行品牌化包装,包括:产品定位、目标客户,核心价值等;
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