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As a PR Director, you will be contributing to company overall branding build up, media management, crisis management and internal communication.
根据科技集团的整体战略,进行市场战略的规划与制定。包括对公司的市场定位、目标市场和竞争对手进行深入分析,从而制定出符合公司战略的市场战略和目标。需要负责品牌定位、品牌策略的制定,以及监督品牌形象的宣传和推广,包括广告、公关活动等。需要监测市场反馈,及时调整品牌策略,确保公司品牌的 独特性和竞争力。
This role requires a strong passion for company's vision and principles, along with a demonstrated track record in executive communications, multimedia communications strategy, creative content development, and building relationships with various stakeholders throughout the organization.
危机公关舆情管理
Contribute to headquarter communication projects and strategies from conceptualisation stage to effectively increase relevance of all brand initiatives in APAC.
This role will report to China GM directly and develop long-term communication strategy to keep this brand standing out in China market. it will oversea communications, government and regularyregulary affairs, issues and crisis management, corporate reputation, scientific affairs, consumer care and stakeholder management.
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