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管理5-6人的新媒体团队;帮忙清晰各个品牌调性;对于新媒体平台有深刻理解。
1、深入理解业务,带领团队构建业务线指标与数据分析体系,建立完整、科学的数据化运营体系;2、通过数据分析为业务决策、选品优化、运营策略提供数据支撑;
制定线上渠道(以京东、天猫为主)的Go To Market策略和销售发展目标,发展销售管理工具,分享最佳案例,推动和协助相关销售团队达成生意目标。
Responsible for the day to day management of the Tmall, Website and WeChat mini-program, ensuring all customer facing channels are up to date, relevant and localised to the market.Create and plan performance marketing campaigns and trading strategies, in line with the brand vision, to maximise data capture and achieve budgeted sales and profit targets.
you will be responsible for developing and executing the merchandising strategy to drive sales, maximize profitability, and enhance the overall customer experience. You will lead a team of talented merchandisers and collaborate cross-functionally with design, marketing, and sales teams to achieve business objectives.
The Digital Marketing Executive for China will be responsible for developing and implementing digital marketing plans to drive brand awareness, engagement on our SNS platforms and for supporting driving traffic to our online stores
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
负责操盘多个美妆品牌的抖音自播业务,生意体量超过3个亿。
Have a eye for market trends, a strong understanding of consumer behavior, and the ability to drive sales through effective merchandising strategies.
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