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制定活动和项目战略规划并实施
1.对北美市场熟悉,从用户及消费者的交互出发,深度挖掘产品特点,深度参与产品策划、销售策划、营销策划;2. 对产品开发到上市营销全链路具有多个0-1 的成功经验,并且能对团队进行统一的工作规划及管理工作;
Develop 5 year brand strategy in China Market
Responsible for overseeing the development and execution of strategic marketing plans in the Region
An iconic, British lifestyle brand is looking for a Head of Marketing, in what is a business critical ole and will be part of the senior APAC leadership team.
The Head of Marketing will take the lead in developing successful, long-term digital marketing strategies.
Based on the Company's strategy to develop, establish and maintain marketing strategies to meet organizational objectives, Effective management of the marketing, advertising and promotional activities of the Sports Apparel department. Focuses on publicizing and increasing awareness of the Sports Apparel Branding.
Responsible for overall marketing, especially event for the brand
Working in close collaboration with Sales, Field Application and Product Management Teams, The Scientific Marketing Manager contributes to revenue growth in the China market by engaging customers throughout the buyer's journey through development of creative and effective marketing strategies and campaigns, and by providing leadership, mentorship and training to a team of Scientific Marketing Specialists and Coordinators.
带领10人以上团队负责市场营销战略
根据负责地域的顾客需求和产品投入计划,通过跨部门的市场和营销资源的整合,并最终将计划落实到相应市场,推动地域别生意成长
我正在帮一家大型医药企业招聘一名数字化专员的岗位,主要负责公众号的管理与运营。
负责产品在海外市场(美国/东南亚/欧洲/拉美/俄罗斯)营销的战略规划:
根据发展规划,制定市场营销战略和实施计划,完成公司的营销目标; 制定事业部年度市场计划,包括市场营销计划、促销及公共关系的发展计划等工作;
全面引领企业品牌国际化的进程
我的客户是一家上市集团公司,始建于1985年,集药品研发、生产及销售为一体的国内著名药品生产企业,主要研发中成药、化学药及生物制品。目前公司产值达到30多亿,产品已销往全球。目前正在为他们的市场准入部招聘区域准入经理。
This is a marketing head role leading a team of 15ppl, in charge of the mkt strategy for global scope
1.根据公司发展战略,制定集团多品牌发展策略和规划,包括行业和竞争对手分析,市场和用户研究,定期对品牌定位和核心用户利益点梳理;2.建立集团多品牌战略规划、品牌体系以及品牌管理的基础规范、制度、流程;
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