This company has wellknown brands: Président and Galbani and Lactel.
This role will help continue Lactalis' dynamic expansion in China market.
Lactalis International is the International Export Division of the Lactalis Group.
For more than 20 years, Lactalis International has been developing the positions of the Lactalis Group in Asia, in Africa, in the Middle East and in the French Overseas Territories. From worldwide brands such as Président and Galbani, to local regional brands with strong positions, our brands are positioned to meet the expectations of the largest number of customers, adapting to local consumption modes. Each year, more than 5 000 containers are exported to more than 80 countries around the world by Lactalis International.
- Supervise internet websites, social media, SEM, SEO and E-commerce stores in:
Pilot all the contents production
Coordinate the Digital workflow: I.T, law, media, SEO, analytics, social media, marketers.
Pilot digital agencies (specialist and generalist)
- Manage and monitor corporate social media accounts (WeChat etc.).
- Optimize media equation (TV, WEB, campaigns, SEO, paid-owned-earned), the R.O.I and manage the review.
- Manage all the Data related to the digital and measure the results, evaluate the indicators, challenge the conversion, measure the R.O.I.
- Pilot media campaigns and assess them
- Identify digital innovations who will transform and develop the business
- Work with the Company's internal departments to improve the effectiveness.
- Master's degree in Marketing/Media Studies will be preferred
- Min 3 years of marketing experience in FMCG industry.
- Prior relevant working experiences in a creative or content capacity.
- Proficient with social media and online media (Website, PPC and SEO)
- Proficient with MS office application.
- Very good command of spoken and written English and Chinese.
- Strong interpersonal skills, good team player, able to work in a team environment as well as independently with minimum supervision.
- Good presentation and problem-solving skills, and able to meet deadlines, multi-tasking and detailed oriented.
Attractive package and benefits will be offered. You will work in the young and open working environment and work closely with global team. It is a great opportunity to develop your future career.