Marketing Director - Lifestyle Bakery
This role will lead marketing team to rebrand and implement marketing strategy
Lifestyle bakery Company
Our client is one of the leading bakery companies.
Define comprehensive marketing strategies, budget and calendars. Ensure the implementation.
Manage all promotions calendars, in store events, exhibitions and VIP programs to maximize exposure.
Ensure all in-store marketing materials and in branding are consistent and comply with corporation's brand guidelines.
Focus efforts on driving retail store traffic, increasing spend and building brand awareness.
Retain strong working relations between the external parties and the company.
Ensure availability of market data, consumer insight and competitive information.
Establish and improve the working process and system specification of Marketing Department.
Conduct market research and analysis, study the development status of peers and industry, conduct regular market forecast and intelligence analysis, and provide basis for company decisions.
Bachelor degree in Marketing or related discipline
Rich relevant working experience in Lifestyle brands Company
Good written and oral Chinese & English skills
Strong interpersonal skills
Consumer insights & market trends
Ability to handle multiple tasks
Attractive package and benefits will be provided. It will take lead the whole marketing team to start your new marketing journey!