Save Job Back to Search Job Description Summary Similar Jobs Opportunity to shape the marketing vision for a international brand in China. A dynamic, collaborative environment where creativity and innovation thrive. About Our Client A well-established global restaurant & lifestyle brand with a significant presence in China. It operates across a variety of markets, focusing on delivering quality products to a diverse customer base. Job Description Drive menu design and product development in collaboration with culinary and operations teams to meet market trends and customer preferences. Plan and execute store-level marketing activities, seasonal campaigns, and promotional events to boost traffic and sales. Develop and manage integrated marketing campaigns across digital, social media, and offline channels. Oversee delivery platform marketing and partnerships to maximize reach and revenue. Lead brand positioning and ensure consistency across all customer touchpoints. Analyze market trends, consumer insights, and performance metrics to optimize strategies. Build and mentor a high-performing marketing team. The Successful Applicant Minimum 10+ years of marketing experience with proven track record in F&B, hospitality, or lifestyle sectors Solid experience in product development and multi-channel marketing. Strong understanding of Chinese consumer behavior and digital ecosystems. Excellent leadership, communication, and project management skills. Fluent in English and Mandarin. What's on Offer Opportunity to shape the marketing vision for a international lifestyle brand in China. A dynamic, collaborative environment where creativity and innovation thrive. Contact Florence Wang Quote job ref JN-122025-6907838 Phone number +86 21 6035 3690 Job summary Function Marketing Specialisation Marketing/Director/VP What is your area of specialisation? Retail Location Shanghai Contract type Permanent Consultant name Florence Wang Consultant phone +86 21 6035 3690 Job Reference JN-122025-6907838
