Save Job Back to Search Job Description Summary Similar Jobs An inclusive and respectful workplace An newly created essential role in corporate About Our Client A globally renowned manufacture in adhesive solutions, specliasing in high-perfromance adhesive tapes and films, offering tailored solutions for industries such as automotive, electornics, healthcare, renewable energy, construction, and consumer goods. Job Description 1. Market Strategy & Industry Analysis, Strategic Communication & Product ManagementAnalyze trends in the adhesive tape industry to identify growth opportunities and potential risks.Develop market expansion strategies, oversee product positioning, pricing systems, and channel distribution strategies.Research and analyze competitor, formulate competitive strategies, find customer needs, and optimize pricing and differentiated product solutions.Design brand communication strategies, coordinate online and offline promotional campaigns (e.g., industry exhibitions, technical seminars), and enhance brand visibility, awareness, influence and market share.Collaborate with global strategy teams to establish the Lohmann China strategic framework and manage strategic projects.Ensure clear communication of corporate strategic objectives across departments and drive cross-functional collaboration.Manage external relationships (e.g., media, government partnerships etc.), develop PR strategies, and maintain corporate image.Coordinate R&D, production, and sales teams to accelerate new product development.Optimize product management, including maintenance and enhancement of product information.2. Business Development & Key Customer SelectionFormulate short- and long-term business expansion plans to drive sales growth and market share.Lead key account development, establish strategic partnerships, and design customized solutions. Responsible for the selection, admission, management and cultivation of key customers, as well as the discovery, screening, cooperation and management of strategic partners in the industry.Ensure Lohmann's products are specified by customers, taking full responsibility for Spec-in to secure the company's product inclusion in end clients' approved vendor lists and technical drawings across key industries, such as: AT: CATL, BYD, TESLA, United Automotive Electronic, Yanfeng, CherryCE: Longcheer, Transsion, Samsung, LG, Bosch(automotive electronics)GI: Midea, Haier, BSH, Caterpillar, Sinocare, Yuwell, Tetra Pak, Amcor3. Distributor & Pricing ManagementIdentify quality distributor and ensure distributor development, evaluation and relationship maintenance.Monitor distributor activities to ensure alignment with corporate strategies and expectations.Develop pricing strategies based on cost structures, market dynamics, and competitive landscapes, balancing profitability and market share objectives while enhancing price competitiveness.4. Fully support the work of NEA General Manager. Complete special/specialized projects assigned by the company for cross-departmental cooperation. Other tasks assigned by the management team. The Successful Applicant Bachelor degree or above, major in marketing,business management, enterprise management etc., familiar with chemistry is preferred.Excellent communication skills, verbal and written (essential) Ability to understand market dynamics (essential)Ability to successfully interact with international and external customers (essential) Ability to implement through others (essential) Ability to work with uncertainty (essential)English and Chinese language skills (essential)Above 6 years of marketing experience, including above 2 years of management experience w/multiple direct reports.(Required)Above 10 years of sales, marketing, product management, engineering, or commercial experience, including above 5 years of management experience. Operational and project management experience. (Preferred)Proven track record with sales experience, customer relations, plan development and execution, and cross-functional team leadershipMulti global key accounts management experience(essential)5+ years Adhesives industry relevant technical/marketing/sales experience (preferred) Technical background in adhesives chemistry/chemical engineering (preferred) Top500 adhesive company employment (preferred)Very familiar with adhesives, sealants and tapes industryPM Training acknowledgeKey Account Management acknowledgeMarketing management acknowledge Strategic flexibility, organizational flexibility, result-oriented, integrityInterpersonal communication skills, problem solving skills, management perspective and objectivesBusiness acumen, ability to deal with ambiguous eventsEffective team building, customer orientation, ethical standards and values.Strong presentation skills - internal and external customers and decision makersKnows product specifications, manufacturing processes and market applications What's on Offer Fully assume overall responsibility with a primary focus on spec-in, facilitating the entry of product (double-sided adhesive tapes and protective films) into strategic client accounts and technical drawings where Lohmann has not yet established presence within the targeted customer resource pool. Contact Cora An Quote job ref JN-042025-6707526 Phone number +86 21 6035 3452 Job summary Function Marketing Specialisation Marketing/Director/VP What is your area of specialisation? Industrial / Manufacturing Location Shanghai Contract type Permanent Consultant name Cora An Consultant phone +86 21 6035 3452 Job Reference JN-042025-6707526
