MNC Cruise Company
Digital Marketing Manager
MNC Tourism Group, family owned business.
- Support work out digital strategy and deep dive consumer behaviour on digital for cruise industry.
- Support to build digital close-loop eco-system from search, official website, social media to purchase with user friendly experience.
- Responsible for the maintenance of own media.
- Responsible for all OTA platforms campaign and always-on message
- Build up brand communication cooperation with her app for brand exposure and conversion.
- Manage social listening to give prompt react to negative news and optimize search result through SEO.
- Monitor competitors' digital activities to find digital trend and consumer behaviour
- Agency management cross the team
- Experience in holistic digital plan, good understanding on consumer digital flow and insight
- Strong passion for digital innovation tech
- Ability to work within tight deadlines, adjust to changes priorities, and balance short term needs with long term strategic initiatives
- Strong project management skill and hands-on approach, attention to details
- Excellent copywriting skills and visual sense
More than 3 years' experience in digital function, FMCG industries are preferred