保存工作 返回搜索结果 职责描述 职位概要 类似职位 Well-known global company with a strong reputation in health & wellness Growth and development opportunities 关于我们的客户 Global well-known brand in Health & Wellness industry with over 100 years of history 职责描述 * Develop and execute a comprehensive CRM strategy tailored to the China market, driving business performance.* Oversee all aspects of customer communication, including digital marketing, social media, and campaigns, ensuring cultural relevance and compliance with local and global regulations.* Build the CRM ecosystem on both public and private platforms, partnering with key functions such as E-Commerce, digital, retail, and distributor to ensure communication, content, design, and outcomes suit our business goals.* Manage and execute customer relationship, promotion, content, engagement strategy, and loyalty programs to build strong customer relationships across all public touchpoints and private communities.* Consolidate the annual CRM communication content calendar, overseeing the daily operation, maintenance, and enhancement of the consumer-end platform. 理想的求职者 * Minimum of 6 years of CRM-relevant experience and marketing/communication/content experience, with a preference for candidates with comprehensive abilities in data analysis and creativity.* Over 3 years of CRM setup experience and familiarity with new product launches and digital campaigns. Experience in CRM management and communication strategy in the health & wellness and related industries is a plus.* Strong analytical skills, data-driven decision-making, and excellent communication and interpersonal skills, with a deep understanding of the China market and consumer behaviors.* Proficient in CRM software and data analytics tools.* Bachelor's degree in Marketing, Communications, Data, or a related field. 薪酬待遇 * Growth and development opportunities to take ownership of marketing activities* A chance to wotk in a well-known global company with a strong reputation in health & wellness 联系 Florence Wang 职位编号 JN-112024-6602761 联系电话 +86 21 6035 3690 职位概要 职位类别 市场营销 子类别 客户关系管理 (CRM) 行业 快速消费品(FMCG) 地区 上海 工作类型 全职 顾问名字 Florence Wang 顾问电话号码 +86 21 6035 3690 职位编号 JN-112024-6602761
