Save Job Back to Search Job Description Summary Similar Jobs Mature Business Well-known Brand About Our Client Well-Known Insurance Brand Job Description Corporate Communication Strategy1. Develop corporate communication strategy on what, when, where and how to disseminate corporate and business information effectively and consistently.2. Establish strong relationship with media to create positive influence to promote the company's brand positioning.Corporate Communication Governance1. To ensure adherence to Communication Protocols to safeguard the compliance of internal and external communication material.2. Owner of regulator's reputation management policy and monitor its execution among channels and BUs.3. Gatekeep and main consultation point of contact for media issues, and responsible for advisory and education on all media matters.Public Relations and Reputation Management1. Proactively drive and maintain media relation building through press conference, media visit, regular communication etc.2. Monitor and review the execution of branch media relation management, providing prompt and regular recommendations3. Constantly Identify media story opportunities and translating them into tangible materials, to be used as an edge or defensive tactics against competition.4. Design and drive public relation campaigns to enhance consumer experience5. Manage reactive media relations and lead crisis management strategy and execution with branches, to pre-empt and prevent potential crisis and to have prompt response to crisis that happened.6. Proactively manage industry forum exposure and award recognition to enhance recognition within the industry. The Successful Applicant Education - University graduate or above. Marketing or social science related major preferred Experience - 8+ years of related working experience with minimal 4 years in managerial role Certifications/licenses - Track record in public relation and branding management, MNC experience is preferred. Special skills - Excellent language skills in Mandarin and English. Sense of business and strategic thinking. Good communication skills to present corporate brand strategy to country and What's on Offer Competitive Salary Contact Mark Wu Quote job ref JN-012024-6311179 Phone number +86 21 6035 3448 Job summary Function Marketing Specialisation Public Relations / Corporate Communication What is your area of specialisation? Insurance Location Shanghai Contract type Permanent Consultant name Mark Wu Consultant phone +86 21 6035 3448 Job Reference JN-012024-6311179
