Corporate Communication Lead - FMCG/Retail

Shanghai 全职 RMB800,000 - RMB1,200,000 per year View Job Description
To lead high-stakes communications, manage real-time issues, and develop strategies to mitigate risks while maintaining trust with stakeholders
  • Famous brand on trend with growing business
  • Growth and development opportunities

About Our Client

Global well recognized corporate with good reputation in consumer goods

Job Description

  • Develop and execute rapid response plans for emerging issues, ensuring alignment with legal, leadership, and PR teams.
  • Monitor global media/social sentiment, identify risks, and implement proactive measures to maintain brand integrity.
  • Serve as a trusted advisor to senior leadership, providing counsel on sensitive communications and decision-making.
  • Act as a key spokesperson for crisis situations, managing press inquiries and external messaging.
  • artner with Legal, HR, Marketing, and Sustainability teams to align messaging and strategy.
  • Lead crisis simulations and train internal teams on response protocols.

The Successful Applicant

  • 10+ years in corporate communications, with experiences in fashion/retail, consumer goods, or related industries.
  • Proven track record of setting up crisis management SOP, managing high-profile crises, including social/media backlash, regulatory issues, or corporate controversies.
  • Deep understanding of **global media landscapes, digital/social media dynamics, and influencer ecosystems.
  • Proven record of managing and developing subordinates.

What's on Offer

  • Impactful role at a globally recognized brand committed to positive change.
  • Dynamic, fast-paced environment with opportunities for leadership and innovation.
  • Collaborative culture that values transparency and accountability
Contact
Florence Wang
Quote job ref
JN-112024-6593209
Phone number
+86 21 6035 3690

Job summary

Function
Marketing
Specialisation
Public Relations / Corporate Communication
What is your area of specialisation?
FMCG (Fast Moving Consumer Goods)
Location
Shanghai
Contract type
Permanent
Consultant name
Florence Wang
Consultant phone
+86 21 6035 3690
Job Reference
JN-112024-6593209

Diversity & Inclusion at Michael Page

We don't just accept difference - we celebrate it. We encourage applicants from all backgrounds to apply for this role and are committed to building inclusive, diverse workplaces where everyone can thrive. If you require any support or reasonable adjustments during the recruitment process, please let us know.