保存工作 返回搜索结果 职责描述 职位概要 类似职位 Global MNC Brand Great Culture 关于我们的客户 Global Consumer Brand 职责描述 Consumer Research & Analysis Design and execute qualitative/quantitative research (surveys, focus groups, social listening) to identify consumer behaviors, preferences, and emerging trends. Analyze market data, sales metrics, and competitive landscapes to uncover growth opportunities. Insight Activation Translate research findings into actionable recommendations for product innovation, branding, and campaign optimization Collaborate with cross-functional teams (Marketing, R&D, Sales) to align strategies with consumer needs Data Management & Tools Leverage advanced analytics tools (e.g., SPSS, SQL, Google Analytics) to synthesize large datasets and predict market shifts Maintain a centralized insights repository for company-wide accessibility Reporting & Communication Present insights to senior leadership through visually engaging reports and dashboards Monitor KPIs to evaluate the impact of consumer-driven strategies 理想的求职者 Education: Bachelor's degree in Marketing, Business Analytics, or related field; Master's preferred Experience: 8+ years in consumer insights, market research, or related roles within the consumer industry Skills: Proficiency in data analytics tools (e.g., SPSS, Tableau, Power BI) Strong storytelling and stakeholder management abilities Knowledge of consumer industry dynamics and regulatory trends Soft Skills: Curiosity-driven mindset, problem-solving agility, and cross-functional collaboration 薪酬待遇 Competitve Salary 联系 Mark Wu 职位编号 JN-022025-6677224 联系电话 +86 21 6035 3448 职位概要 职位类别 市场营销 子类别 分析及规划 行业 快速消费品(FMCG) 地区 上海 工作类型 全职 顾问名字 Mark Wu 顾问电话号码 +86 21 6035 3448 职位编号 JN-022025-6677224
