Save Job Back to Search Job Description Summary Similar Jobs Global Food Group From consumer insight to channel insights About Our Client Food group in China with global footprints Job Description Act as internal, active and influential strategy consultant to category marketing lead, whose role is to ensure that category based consumers, shoppers and customer insights are the foundations of our marketing strategy and execution.Own category business diagnosis and opportunity identification, from both internal and external lensActively contribute to overall product portfolio analysis and category/portfolio/innovation planningLead market renovation、inovation insights and facilitate business planningRecommend product proposition, packaging, and shelfing, based on market and consumer insightsPlan, track and iterate media reach and content effectiveness and facilitate discussion on planning The Successful Applicant 8 years + consumers, shoppers, channels insights experiences in Consumer IndustrySolid understanding of business analytics and cosnumers inisghts, including from digital commerce analytics, human insights, quantitative research, online test and learn and iteration, to provide perspectives on business implicationsStrong business acumen and agility to understand business operations in consumer goods companyStrong project management skillsFluent english and mandarin What's on Offer Attractive package and benefits Contact Trista Shi Quote job ref JN-082024-6512736 Phone number +86 21 6035 3441 Job summary Function Marketing Specialisation Analysis & Planning What is your area of specialisation? FMCG (Fast Moving Consumer Goods) Location Shanghai Contract type Permanent Consultant name Trista Shi Consultant phone +86 21 6035 3441 Job Reference JN-082024-6512736
