保存工作 返回搜索结果 职责描述 职位概要 类似职位 Well-established global company with a strong reputation in Lifestyle & Spirits Open culture with attractive package 关于我们的客户 Well-established global company with a strong reputation in Premium Lifestyle & Spirits 职责描述 Develop and implement comprehensive brand strategies to drive awareness, equity, and growth. Lead marketing campaigns, from concept to execution, ensuring alignment with brand identity and business objectives. Collaborate with cross-functional teams (Trade marketing, PR, Digital, etc) to deliver integrated brand experiences. Conduct market research, competitor analysis, and consumer insights to identify opportunities and refine positioning. Manage budgets, track performance metrics, and optimize ROI for marketing initiatives. Oversee brand communications, including digital, social media, events, and partnerships. Ensure brand consistency across all touchpoints, adhering to the high standards of luxury and exclusivity. 理想的求职者 5+ years of brand management experience, preferably in luxury goods, spirits, wine, or hospitality. Proven track record in developing and executing successful brand strategies. Strong analytical skills with the ability to translate data into actionable insights. Exceptional communication and storytelling skills. Creative mindset with a keen eye for premium branding and design. 薪酬待遇 Opportunity to shape the future of iconic, heritage-driven brands. Collaborative and innovative work culture. Competitive compensation and benefits package. 联系 Florence Wang 职位编号 JN-052025-6743646 联系电话 +86 21 6035 3690 职位概要 职位类别 市场营销 子类别 品牌及设计 行业 快速消费品(FMCG) 地区 上海 工作类型 全职 顾问名字 Florence Wang 顾问电话号码 +86 21 6035 3690 职位编号 JN-052025-6743646