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依据品牌发展规划,策划、制定品牌活动方案,准确、高效、高品质的实施执行,以确保水井坊通过线下活动的方式,树立品牌形象、建立高品质的线下触点,搭建出良好的品牌体验、宣传平台,培育及促进目标消费者对品牌及产品的认知度、好感度、推荐度、忠诚度。
Contribute to headquarter communication projects and strategies from conceptualisation stage to effectively increase relevance of all brand initiatives in APAC.
Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
The main objectives are to increase the revenues of the Greater China and maximize our visibility intargeted markets. Through increased marketing activities we will maximize the penetration into ourexisting customer base, as well as new name targeted customers. Developing professional and trustingrelationships with our customers is tantamount to our growth and success.
我们正在寻找一位资深市场营销经理,负责公司线下活动营销和线上传播。该职位需要具备耐消同行业的营销经验并且熟悉产品特性,出色的领导能力和战略规划能力,以确保公司的营销活动与业务目标保持一致。
负责电竞赛事项目的整体统筹与落地执行管理工作,始终秉持玩家体验优先的原则,整合各个赛事产品的发行、市场、直播团队资源,高质量地开发和执行活动。
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