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Responsibility for developing and executing the long-term market strategy for the assigned market(s) globally. Development of value propositions, segmentation, pricing strategy and value chain analysis. Identification of geographical and segment participation strategies and channel strategies.
负责公司线上产品和商城以及新市场的开拓
Leads crop management, category/portfolio management and Go-to-Market management to underpin company's strategy and business objectives. Develops and implements marketing plans associated with market segmentation, product development, customer needs, branding building, and/or new business initiatives for the responsible category and crops.
深入了解本土客户产品需求,增强市场地位管理团队经验和创新思维
Responsible for managing and executing the strategic direction of the product categories including understanding the overall market dynamics, end user needs, competitive offerings, changes in specifications and laws, and use this understanding to drive effective strategies for the organisationDevelopment and execution of category plans, and input into the Long-Range Plan and Annual Plan for their Engine Maintenance/Tyre Repair brands.
Regional responsibility & ownership for the segment ensuring setting & delivery of regional mandate in alignmentwith the global segment mandate and regional commercial Director (+Automotive Sales Manager in China)
调研并分析市场趋势、用户需求、竟品信息,定义公司产品定位、配置需求等
You will work as Product Director to lead a product marketing team and covers RF device and RF IC products for consumer electronics market in China.
千亿营收集团的战略新业务:依托于集团强大的供应链体系和在光电子领域的技术积累,大力发展智能座舱业务。为进一步加强业务发展,招聘一位具有前瞻性思维和丰富经验的产品规划负责人加入团队。
Regional responsibility & ownership for the segment ensuring setting & delivery of regional mandate in alignment with the global segment mandateContributes to the revenue and profitability targets for the segment by using and coordinating (with relevant BU marketing experts) all marketing levers such as strategy, Go To Market Models, Innovation, Portfolio management, Brand management, Communications, Digital, Color, etc.
Accountable for the profitable management of the product portfolio.Responsible for portflio strategy, the product road map and manages it through its life-cycle.
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