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依据品牌发展规划,策划、制定品牌活动方案,准确、高效、高品质的实施执行,以确保水井坊通过线下活动的方式,树立品牌形象、建立高品质的线下触点,搭建出良好的品牌体验、宣传平台,培育及促进目标消费者对品牌及产品的认知度、好感度、推荐度、忠诚度。
针对博物馆,品牌行客户以及消费者,设计品牌体验内容,包括品牌互动点,品牌体验亮点,执行SOP
Competitive SalaryOpen work environment
通过市场调查和business数据分析,为市场部等相关部门的决策做出贡献
Responsible for Investigating and analyzing the market trend, understanding the new trend of the industry, evaluating the development direction, and adjusting the procurement strategy in time;
Lead a team to deliver actionable insights to beverage, savory and dairy categories through Sensory evaluation, Consumer research, Social listening.Provide stratigic insight and support to leadership team.
good reputation professional service firm is now looking for OM to in charge office daily operation, admin team members management and future events management.
作为公司的品牌总监, 您将对公司的消费级产品营销策略负责, 打造品牌营销, 做好品牌推广
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