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The objective of this position is to develop and deliver online and offline marketing campaigns and activities for the user expansion, demand generation, sales targets achievement and brand awareness and image.
- Maintain a thorough understanding of brands, sales objectives and strategies and provide continuous feedback/input to Brand management and brand marketing team- Communicates brand strategies, objectives, and marketing programs to sales- Adapt local trade-plans guidelines per distribution channel
Partners with Sales and Business stakeholders in the development of the annual promotion strategies by channels and action plans to achieve defined sales target.
主要负责支持集团消费品事业部酒水领域的渠道销售
该职位会负责全渠道的市场推广活动,渠道策略制定等
汇报销售负责人,负责制定全国通路行销,RTM策略
To support region Manager and coordinate the activation concept and brand image development in channel, evaluate the performance and enable to deliver the winning model/learning.
负责全渠道的市场推广工作,能够管理生意
与平台销售运营、数字化团队合作,根据平台实际运营情况建立并完善消费者获取、互动和维护的工具
该职位负责全渠道营销,制定渠道策略以及进行渠道管理
Retail Marketing Manager-MNC retail brandwork life balance
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