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This role will report to China GM directly and develop long-term communication strategy to keep this brand standing out in China market. it will oversea communications, government and regularyregulary affairs, issues and crisis management, corporate reputation, scientific affairs, consumer care and stakeholder management.
360 Campaign planning, including paid media and social/co-branding/owned social/ EC Platforms and EPR operation
我们正在寻找一位资深市场营销经理,负责公司线下活动营销和线上传播。该职位需要具备耐消同行业的营销经验并且熟悉产品特性,出色的领导能力和战略规划能力,以确保公司的营销活动与业务目标保持一致。
1. Identify and diversify the exposure on media outlets from all media platforms2. Cultivate relationships with key journalists and pitch stories to local media3. Own the direct relationship with KOL and beauty expert on trends, manage typitch massive exposures via seeding projects from them
品牌高管岗位
This role develop and implement strategies and plans in brand marketing to support the brand development and business growth, as well as lead the brand to go digital.
1. Develop new clients for the enterprise2. Establish business operational system for the company
通过市场调查和business数据分析,为市场部等相关部门的决策做出贡献
负责品牌战略规划、品牌定位及品牌体系建设,提升品牌形象与品牌价值
1. Product: 产品策略和趋势,产品营销2. Brand Marketing: 品牌建设,单品牌管理,了解premium market 的打法3. 零售运营管理:线下门店的运营以及未来的区域拓展
负责企业内多品牌及品类场景营销方案制定,分析洞察消费者述求,制定合适的产品组合管理集团内私域会员数据,了解消费者购买及复购行为,完成产品生命周期管理
Top外资公司寻找市场经理,负责品牌形象打造升级以及渠道生意增长
1、负责整体媒体传播战略的制定与执行; 2、制定和实施年度媒体拓展计划和媒介执行计划,及媒体关系的维护策略等;
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