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Develop 5 year brand strategy in China Market
1. Define and execute the positioning and promotion activities planning2. Develop content and (digital) tools & platforms3. Drive improvement and conversion through trends and performance analyses
Reporting to the Managing Director, the Integrated Marketing Manager will be leading the digital marketing efforts collaboratively with Marcom Strategies on a local and regional basis
As a Marketing Communication Manager, you will lead and manage company's marketing and communication team. Being responsible for company branding, internal & external communications, marketing campaigns and digital marketing promotions.
Support Polyurethanes (PU) business growth in the Region aligned with its business strategy to promote brand of its innovation solutions and generating leads in its targeted downstream sectors, through delivering strategic Marketing Communications programs and activities: Marketing Communications: 50%; Digital Marketing: 30%; Branding: 20%.
Develops, implements and manages Corporate Communications (CC) activities, with close cooperation the HQ Corporate Communications (CC) teams. Drive region CC department for local events and promotion activities, including exhibitions, technical seminars, distribution conference, publications, etc. Drive featured local platform / tool like WeChat, Baidu to enhance promotion activities. Local media relationship maintenance
Develop and execute the company's growth marketing strategy, including demand generation, customer advocacy, and sales enablement programs to meet revenue targets.Build and execute marketing plans for all product lines, including branding, growth marketing, sales support, and media strategies. Provide mentorship and management scale and optimize revenue-generating programs.
Lead collaboration project, sourcing and building relationship with potential partner
我们正在寻找一位资深市场营销经理,负责公司线下活动营销和线上传播。该职位需要具备耐消同行业的营销经验并且熟悉产品特性,出色的领导能力和战略规划能力,以确保公司的营销活动与业务目标保持一致。
1. Planing and implementing comprehensive marketing strategies and programs to drive awareness,customer acquisition, revenue growth and sales enablement.2. Developing and executing the company's growth marketing strategy, including demand generation,customer advocacy and sales enablement programs to meet revenue targets.
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