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Define and guide the country brand strategy consistent with the international brand positioning and the country's priorities to contribute to continued growth of the brand and the consumer relationship.
制定并执行品牌视觉战略,确保品牌形象在电商平台上的一致性和吸引力。领导和管理视觉团队,包括设计师、摄影师和视频制作人员,指导他们完成高质量的视觉内容和创意
Promoting the brand and product ranges to Food Service Channels in China region.
This role will work for new Pet Food Brand to expand in China Market
It's a strategic role in developing and guiding the local BU team of a clear portfolio strategy and design, bring to market superior NPD pipeline and winning value propositions to drive long term sustainable growth
It will be fully responsible for the implementation of category strategy for English label and help category director to build-up solid brand foundation in super-premium segment.
Lead brand key franchise end to end consumer engagement marketing campaign across traditional marketing, digital & social marketing so to create a consumer centric and consistent brand experience.
Develop and drive the brand strategy and plan in order to deliver volume, turnover, profit and brand awareness and growth. You will develop and drive the brand strategy and plan in order to deliver volume, turnover, profit and brand awareness and growth for one of the largest award winning organic FMCG company in the world.
This role will work for global leading consumer group with well known brand awareness across the globe. This role will lead overall BU development as P&L Owner.
Represent the brand as a whole in CN
根据公司策略和营销需求,制定品牌营销和产品推广内容营销传播策略并细化落地实施,确保高质量高效率的内容产出与相应传播落地。
品牌战略规划:制定和执行组织的品牌战略。了解目标市场、竞争对手和消费者需求,制定长期的品牌发展计划,并确保品牌战略与组织的整体战略目标一致。
领导并指导创意团队,负责所有品牌对外内容制作
My client is MNC pharmaceutical company with global presence. In china market, the company has well-established business locally and strong growing potential in terms of revenue and market share. The aesthetics business is looking for a SPM to create and maximize value and potential for designated Brand in professional channel to achieve targeted sales growth and market share growth.
This role is responsible for the development of branding and marketing strategy for responsible brand in China market. The role will localized the adaption and follow brand guideline and assets, work with regional team closely.
1、负责集团品牌建设(品牌资料、形象管理、内容输出等),与国际团队协作,搭建品牌建设工作体系;
负责公司创新业务,跨境电商宠物赛道的产品设计和规划负责设计方案从调研、设计、打样确认的全流程
负责产品的工业设计工作; 2.对接产品经理的设计需求,完成从需求分析到产品设计策略制定及草图概念和设计方案的渲染输出,配合结构技术同事以及供应商完成落地效果及量产跟进确认
Work across multiple innovation and capability projects which reflect packaging and future technology strategy.Support projects within cross functional teams and be responsible for engineering future packaging, new technologies and novel formats , turning technically feasible concepts into mass manufacturable products.
MNC BM positionStable working experience
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