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Marketing Manager - World's Leading Exhibition Company
- A well reputable brand in the globe.
- Great career development opportunity
About Our Client
This company organises transaction-oriented events that connect groups seeking to develop commercial relationships and expand their business.
They are a leading player in the Exhibitions industry, with revenues over £260m, putting them among the top global events organisers.
They have been listed in UK.
Plan and execute international marketing campaigns to attract international buyers and delegations for a number of assigned shows.
Focus on Customer insight to understand the core drives and needs of exhibitors, visitors and partners for the international marketing programs.
Base communication strategy on received feedback and analysis in order to improve our values
Manage and maintain international partners in the form of associations, media and tour operators to help organize delegations to the show.
Plan and oversee integrated marketing campaigns involving a combination of e-marketing, PR and call center management.
To propose, manage and implement the International Marketing Plan for Assigned shows in Southeast Asia Market with the delivery of a cost effective and appropriate marketing plan with supported market data and analysis for each of the respective events within the agreed budget and timeline To evaluate the effectiveness of channels for respective events by collecting and analyzing data of every channel.
The Successful Applicant
Degree in marketing, business, mass communication or related disciplines with at least 5 years exhibition relevant working experience
Excellent oral and written communication in both English and Korean with strong interpersonal skills. Copy writing skills or additional foreign languages are a plus.
Understand the culture difference, business habits and norms for communicating with international professionals.
Computer literacy and database management skills are important
Must be a team player and able to work independently while providing leadership support to the team
Able to work under pressure. Multi tasked, attention to details and self driven
With exhibition or events management experience is a plus
Have a good understanding of the Machine tools industry is a plus as well.
Good knowledge of e-marketing is preferred
What's on Offer
Great platform for career development with flexible and homelike work environment.
Attractive bonus for outstanding employees.