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Manager, Marketing Communications - Science industry
- Working in an industry leading company
- International working environment
About Our Client
My client is one of largest companies in the analytical instruments industry, supporting scientists working in the world's 100,000 laboratories.
*Works with the Sales and Marketing Development team to develop and execute internal and external communications plans and materials
*Responsible for creating and delivering marketing tactics and advertising campaigns.
Analyzes customer requirements, develops messaging architecture and competitive positioning, specifies vehicles/projects, secures resources, communicates project development and drives creative development processes
*Coordinates the development of marketing communications materials by creative design and creative writing services to effectively represent the products, services, brands and/or the organization to customers and prospects. Applies various communication strategies to create an impression, raise awareness, and encourage a preference and response by the target audience for the organization and its products, services, and brands. Develops and coordinate multimedia packages (e.g. letters, brochures, video, point-of-purchase displays). May involve use of sponsorship, events and sales promotions
*Coordinates and prepares press releases
*Engages with media to communicate Company news; positions and promotes the Company's image
The Successful Applicant
*Min - Bachelor in Marketing, advertising or communication
*Work experience - 8 years in communication role, preferably within a science industry
*Competencies: Outstanding writing and editing skills in both Chinese and English; communications planning experience; employee communications experience, journalism and/or media relations experience, management experience.
What's on Offer
Your commitment and passion to drive the marketing function with great empowerment will be rewarded with a highly lucrative remuneration package. Operating within a dynamic and fast-paced environment, you will enjoy functioning within a role which offers the opportunity to broaden your skill set and develop your capabilities.