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Brand Communication Manager - Global Luxury Vehicle
- Competitive salary
- Career development
About Our Client
Our client is a premium brand of luxury vehicles as a division of world's leading automotive company.
*Lead the development, planning and implementation of brand communications activities for brand campaigns strategically and creatively and to high standards;
*To aggressively tell brand stories on an on-going basis to auto, luxury and lifestyle media to maximize share of voice and desired message delivery in each product segment
*To develop brand communications messages and content, working closely with global and China Marketing, Sales & Service team;
*Realize respective projects in close cooperation with external agencies and internal departments.
*Create according promotion concepts in close cooperation with the other internal departments and maximizing the leverage of awareness within all communication channels.
*To build and maintain a close relationship with internal stakeholders including Marketing, Sales & Service, Product Development, etc. and provide them with brand related communications counsel and support;
*Develop strategic guidelines for dealer events and act as a liaison for dealer event brand communication.
Realize respective joint projects in close cooperation with internal teams such as Marketing and Government Relations events.
*Supervise, plan and control the respective event budget and spendings.
*Assure that all projects are completed within allocated resourced budget parameters.
The Successful Applicant
Bachelor degree or above
No. of years of experience: 5 yrs + experience.
*Good capability in messaging development and strategizing product communications programs
*Integrity, commitment to delivery, ability to prioritize and juggle conflicting priorities, team work, attention to detail
*Serve as example of collaboration with colleagues, and work cross-functionally with all company activities and functions
*Ability to build and maintain excellent media/key stakeholder relations to advance overall team goals
*Ability to work in a fast paced, ever-changing, multi-task environment
*Excellent language skills in Chinese and English (written and oral)
*Good communications skills
Special Knowledge/ skill required:
*Strong knowledge of automotive industry or premium brand industry.
*Marketing knowledge is a bonus.
What's on Offer
-Competitive remuneration with attractive benefits
-Opportunity to grow your career with a stable and fast expanding business